PlayWins Privacy Policy
At PlayWins, we take the protection of your personal data seriously. This Privacy Policy explains how we collect, use, store and share your information when you use our website, playwins.com, and the services offered by PlayWins Casino. By registering an account or otherwise using our services, you agree to the practices described below.
Who We Are
Our PlayWins platform is operated by Anakatech Interactive Limited, registered in Malta under company no. C 61918, with its registered address at Soho Office Space, The Strand Fawwara Building, l-Imsida, GZIRA GZR1401, Malta. The gambling software and facilities used on our site are provided by Anakatech Limited, registered in the British Virgin Islands under company no. 1736422. Effective 01 April 2026, operation of playwins.com was transferred to Anakatech Interactive Limited; for queries relating to activity before this date, please contact [email protected]. We are licensed and regulated by the UK Gambling Commission, and we comply with all applicable Gambling Commission Technical Standards and LCCP requirements.
Information We Collect
When you create an account with us or use PlayWins Casino, we collect a range of personal information necessary to verify your identity, process transactions, and comply with our legal and regulatory obligations. We are required by UK anti-money laundering rules and Gambling Commission requirements to carry out enhanced due diligence on our players.
- We collect your registration details, including your name, date of birth, email address, and UK residential address.
- We gather identity and age verification data, including copies of your ID, proof of address, utility bills, and bank statements.
- We collect financial information such as your occupation, annual gross income, and source of funds and wealth.
- We request a selfie photograph and perform a liveness check as part of our Know Your Customer (KYC) process.
- We automatically detect emulators, virtual environments, developer tools, and disguised device identities to protect the integrity of our platform.
- We record your gaming and betting activity, deposit and withdrawal history, and communications with our support team.
- We collect Politically Exposed Person (PEP) declarations, which must be submitted within one business day of registration.
How We Use Your Information
We use the information we collect to operate PlayWins Casino safely and in compliance with our licence. Our use of your data includes the following purposes:
- We verify your identity, age, and location to confirm you are eligible to use our services, as our Services are intended only for players located in the United Kingdom.
- We process your deposits and withdrawals, including closed-loop verification of your chosen payment method.
- We monitor your account for signs of fraud, duplicate accounts, or Irregular Playing Patterns.
- We apply deposit limits and other responsible gambling tools, and we cross-check self-exclusion status through GAMSTOP and across our sister brands, including Winomania, LuckyMate, Betnero, 7bet, Betcrown and BetFusion.
- We communicate with you regarding your account, promotions, and any regulatory notices.
- We comply with our obligations under UK gambling law, AML regulations, and the exclusive jurisdiction of the courts of England and Wales.
Legal Basis for Processing
We process your personal data on the basis of contractual necessity, our legal obligations as a UKGC-licensed operator, and our legitimate interests in preventing fraud and protecting our players. Where required, we also rely on your consent, which you may withdraw at any time by contacting our support team.
Sharing Your Information
We do not sell your personal data. However, we may share your information with trusted third parties where necessary to operate PlayWins Casino and meet our regulatory obligations.
- We share data with payment providers, including Visa, Mastercard, Trustly, and other verified payment partners, to process your deposits and withdrawals.
- We share information with identity verification and KYC service providers to confirm your age, identity, and address.
- We disclose data to the UK Gambling Commission, GAMSTOP, and other regulators where legally required.
- We may share information with our sister brands for the purposes of cross-checking self-exclusion status.
- We may disclose information to law enforcement or courts in England and Wales where legally compelled to do so.
Data Security
We are committed to protecting your data through appropriate technical and organisational measures. Our systems are designed to detect fraudulent activity, including the use of emulators, virtual environments, VPNs, and proxy or masking techniques, all of which are prohibited under our User Agreement. Despite our safeguards, no system is completely secure, and we encourage you to protect your own account credentials carefully.
Data Retention
We retain your personal data for as long as necessary to provide our services, comply with our legal and regulatory obligations under the UK Gambling Commission framework, and resolve any disputes. Where your account relates to activity that occurred before 01 April 2026, certain records may remain the responsibility of the previous operator, and related queries should be directed to [email protected].
Your Rights
You have a number of rights regarding your personal data when you use PlayWins Casino. We aim to respond to all requests promptly and in accordance with applicable data protection law.
- You have the right to request access to the personal data we hold about you.
- You have the right to request correction of inaccurate or incomplete information.
- You may request deletion of your data, subject to our legal and regulatory retention obligations.
- You have the right to object to or restrict certain types of processing.
- You may withdraw consent for marketing communications at any time.
Responsible Gambling and AML Measures
As part of our commitment to safer gambling, we carry out electronic identity and age verification at registration and apply enhanced KYC procedures throughout your relationship with us. We support GambleAware and GAMSTOP self-exclusion, and we process PEP declarations within one business day of registration. Deposit limit increases require 24 hours' notice, while decreases take effect immediately. These measures help us comply with our Gambling Commission Technical Standards and LCCP obligations (Bonus T&C 5.5).
Cookies
We use cookies and similar technologies on our website to improve your experience, remember your preferences, and analyse how our site is used. For further details on the specific cookies we use and how you can manage them, please refer to our separate Cookie Policy, which is incorporated by reference into this Privacy Policy.
International Data Transfers
As PlayWins is operated through entities registered in Malta and the British Virgin Islands, with licensing oversight from the UK Gambling Commission, your data may be processed outside the United Kingdom. Where this occurs, we ensure appropriate safeguards are in place to protect your information in accordance with applicable data protection standards.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. Our User Agreement was last updated on 29 April 2026, and our Bonus Terms and Conditions were last updated on 11 June 2026; this Privacy Policy is incorporated by reference alongside these documents. We encourage you to review this page periodically to stay informed about how we protect your data.
Contact Us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact our support team through live chat, available 08:00–23:00 Monday to Friday and 10:00–22:00 Saturday and Sunday, or by emailing [email protected]. You may also submit a request through our contact form at playwins.com/contact-us. For queries relating to account activity before 01 April 2026, please contact [email protected].
Content updated: October 24, 2026